Archive for the ‘Creative Business Ideas’ Category

Google Voice Now Open to All in the U.S.

Wednesday, June 23rd, 2010

Google Voice is now open to all who reside in the U.S., while before Google Voice was by invitation-only and mostly only college students were invited to use it.  Google had purchased Grand Central voice technology in 2009 and transferred the technology and made it into Google Voice.

Another free service in the plethora of great services that Google offers to its users.  Small businesses, start-ups, college students will now be able to use this technology freely and take phone calls to the next level.

Google Voice is a web technology that combines regular phone service with web technology.  It allows a voice mail to be transcribed and sent right to a user’s inbox, just like an email.  And just like an email, the transcribed voice mail can be shared, starred, deleted, and saved.  Each user is given a phone number that can be forwarded to their home, office, or mobile phone.

It is estimated that about a million users have already downloaded the Google Voice client, and Google expects many more new users over the next few weeks.

YouTern – An Online Community for Internship Seeking Students

Tuesday, May 18th, 2010

All undergraduates know how important those internships are, especially when you do not have a lot of real-world work experience.  The norm has been that many finance, economic, and business majors would seek internships from the major corporations, like Morgan Stanley, Merrill Lynch, and other huge companies, but what about the students who are interested in start-ups and the young companies breaking onto the scene?

The answer: YouTern.  YouTern is a start-up company in California that is working to hook college students up with internships at start-ups, rather than huge corporations.  This is a great service for students who may want to take a more creative approach to their internship experiences and for students who have already decided that they do not want to work for a large corporation and will find more value in working with a young company.

With summer approaching, college students are going to be thinking about more than just backyard games and parties, they will start to look toward their future and summer is a great time to start making plans for the upcoming school year.

Especially with the downturn in the economy, it may be that more and more college students are realizing that that pathway to success is not always the corporate route.  The rules are changing for college students and they are learning to adapt and YouTern is a perfect set-up to help student find creative ways to achieve success – one internship at a time.

Product Package – Creative Solutions to Reduce Cost and Waste

Saturday, May 8th, 2010

Product packaging has always been a thorn in the side of those who want to reduce their carbon footprint and for companies who want to reduce their costs.  Packaging for a lot of consumer products are a waste because, while is is necessary to maintain the integrity of the product, it is often thrown away just after the product is purchased.

Knowing that this is a huge problem, some creative designers have come up with ideas, check out this Rethink Packaging article.  One of the great ideas was to create a shoe box that doubles as a shopping bag.  Puma, the shoe company, jumped on the design bandwagon and can now boast about their packaging design that uses 65% less cardboard and reduces the need for shoe stores to place the shoe box into a shopping bag, because the box itself is the shopping bag, too!  Puma is going to roll out with these innovative designs in 2011.

With more consumers becoming aware of the large footprint that they are leaving on this planet, they will begin looking for companies who are also trying to reduce their footprint – so Puma has the right idea!

What ways can your company attract those consumers who are more conscious of their waste?  Is there a creative solution that your company can develop that will reduce waste in packaging?